You are a newly qualified fitness instructor or personal trainer, or maybe you have already been working in the industry for a while and you are just finding your feet.
Either way, congratulations & welcome to the world of fitness. It’s a bizarre world which is both highly rewarding and enjoyable while at times being wildly frustrating.
More than likely you went to a fitness college and were energised by your fellow students and your tutors. You learn new skills and build your knowledge. Now you are ready to go out and unleash your new found abilities on the general population.
That’s great, awesome, brilliant, let’s go, oh wait……………. what do I do now?
Now I do have to give credit to some tutors and colleges here. Some of them will give you some insight into the business aspects of fitness and this may have helped you prepare yourself or some of them even place students into employment so it’s an easy transition.
Unfortunately, however, this is not the case for most of you. And for those who choose to start there own fitness business, it can be very daunting.
How do I get started? Should I buy equipment? Do I need to rent a studio? How will I get clients? How should I market myself? Do I have to pay taxes and keep records………. and the list goes on.
Now just in case you think I’m here to put a downer on your business plans I’ll stop you right there.
That’s not what I am about. I am here to help you. And before you say oh yeah here comes the sales pitch guess what? there isn’t one!
I don’t want you to buy my 10 step fitness millionaire blueprint or any other ridiculous program that promises you can be a celebrity trainer and live on a yacht in the Bahamas in just a few months.
You won’t find any of that BS around here. So if that’s what you are looking for then thank you for reading and we will see you later.
If however, you want to build a real fitness business big or small and you feel you need some help and some guidance then hello and welcome.
I look forward to getting to know you and your future business a little better. I love to see people succeed and I hope to be able to help you to do that.
Business of any kind is not an exact science especially a fitness business and if anyone tells you they have a golden bullet, proven & guaranteed system they are lying to you so don’t waste your money.
There are of course costs to running this site so sometimes I earn a commission (at no extra cost to you) from products & services I recommend.
But believe me when I say I don’t recommend anything I haven’t used myself and I definitely don’t recommend anything I don’t feel is value for money and will benefit you and your business.
So by now your thinking who the hell is this guy and what does he know?
Well, I didn’t start out in the fitness industry. I spent the best part of a decade in Sales, finance & management across many fields.
Before I started my first fitness business I had a large business in another industry which closed up overnight and left me with nothing.
This was an incredibly difficult experience but it taught me more in a short space of time then all of my previous experience, successes and courses put together.
I then went on to build a successful fitness business from nothing with no money.
Why am I telling you this?
Well, these days I help people with there businesses. I help them see things coming before they happen because I’ve been there.
One thing I’m determined to do is to help people avoid mistakes I made. Why shouldn’t someone benefit from what I have learned the hard way?
Does that mean everyone I help succeeds?
Of course not! As I said business just like life is not an exact science.
Like some of the greats such as Richard Branson will tell you, no matter how much you plan and do the right thing there is always an element of chance and luck and sometimes it doesn’t go your way.
That’s just the way it is. This leads me to the first thing I want to tell you.
“Let me tell you something you already know. The world ain’t all sunshine and rainbows. It’s a very mean and nasty place and I don’t care how tough you are it will beat you to your knees and keep you there permanently if you let it. You, me, or nobody is gonna hit as hard as life. But it ain’t about how hard ya hit. It’s about how hard you can get hit and keep moving forward. How much you can take and keep moving forward. That’s how winning is done!”
― Sylvester Stallone, Rocky Balboa
Don’t be afraid to fail! Sounds simple, doesn’t it? The thing is it’s not that simple. When you run your own business you worry.
You worry about serving your customers, you worry about money, you worry about earning enough to live off, or even what people will say/think if you fail and about a million other things too.
The problem with this is it holds you back. This is the biggest hurdle you will ever encounter in business, it’s not lack of finance, time, energy or knowledge its fear.
If you are afraid to fail you will limit your ability to succeed. This is not some guru mantra on the power of the mind or making everything awesome the easy way (great name for a crappy ebook by the way), It’s just the truth.
Here is a perfect example:
“The very first company I started failed with a great bang.
The second one failed a little bit less, but still failed.
The third one, you know, proper failed, but it was kind of okay. I recovered quickly.
Number four almost didn’t fail. It still didn’t really feel great, but it did okay.
Number five was PayPal.”
– Max Levchin, PayPal co-founder
You will find examples like this right across the business world. The common thread with all of these now successful business owners is they kept going where others wouldn’t. A great way to put it is fail but fail fast and start again.
“All new ideas and businesses should aim to identify a gap in the market and fill it with something of great practical use,” says Branson.
“You’ll soon find out whether or not your product or service is doing this; it will be apparent in the way your business is perceived, and ultimately whether or not you turn a profit.”
And to other entrepreneur facing the prospect of a business idea that looks doomed to fail, he says:
“Failure is a necessary part of business, so it’s incredibly important for all entrepreneurs and business leaders to know when to call it a day, learn from their mistakes, and move on, fast.”
So if you are still with me your thinking whats next, how do I get started? Well if you haven’t already, register your email here and that way you will be the first to get my posts and info in your inbox as well as exclusive items that won’t be included on the site.
I won’t be spamming your inbox daily like some sites who just bombard you with junk. If you get something from me it will be to try to add value to your business.
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Take a look around the site, I have just started posting content but there will be more to follow. All with the aim of making your business a success. If you haven’t already done so you can also join our free Facebook community here to meet other Fitpro’s just like you. For now, I want you to take away the lesson don’t be afraid to fail.
Think about what you want to do and make a plan to go get it. If you fail you fail and you start again. That’s it!
If you haven’t already had a chance check out my clickfunnels guide here to grow your business.